or simply a well-earned treat — every occasion feels richer when marked with amethyst

co-ordinating with the hands powered by a quartz movement and three subdials

Enhanced with BGW9 Super-LumiNova®

offering a classic yet contemporary look

Frame Colour: Purple

Citizen Men's 40mm Eco-Drive Gold Dress Watch Feature_Small Seconds or simply a well-earned treatThe Citizen Eco Drive Watch BM7653 50E delivers a sophisticated blend of classic design and modern solar powered technology. Crafted from gold tone stainless steel, the elegant 40mm case and bracelet create a refined timepiece suited for both business and formal occasions. The black sunray face is accented by rose gold tone hour markers and hands, providing a striking contrast that enhances readability while maintaining a clean and minimalist design.