tapered fuselage and thin tail design creates the ultimate crankbait action

Re-engineered for a whole new level of toughness

The E Pop 80 has a loud popping action and knocking sound - calling in fish from a distance

Costa's Brine sunglasses are one of the most useful fishing tools in any tackle box

Shimano Stable Spool Design (S3D): Shimano's S3D technology leads to significantly reduced spool vibration

Bubba Electric Fillet Knife Fall tapered fuselage and thin tailYou asked for it, and we delivered. This Lithium Ion Cordless Electric Fillet Knife is ergonomically designed to fit perfectly in your hand. We've stayed true to our roots by incorporating the iconic non slip grip handle, which allows you to cut through fish like butter. Our lithium ion battery has the longest run time of any electric fillet knife on the market, so you can stack fillets until you're out of fish. The engineered ventilation has been